Skip to Content

Services Marketing and Management

Unit code: HBM331

Credit points12.5 Credit Points
Duration1 Semester
Contact hours3 Hours per Week
CampusHawthorn, Sarawak
PrerequisitesHBM222 Marketing Planning and one other Stage 2 Marketing unit.
CorequisitesNil

Teaching methods

This unit belongs to the pre-2009 Bachelor of Business program. Its content is deemed equivalent to, and will be delivered under unit code and title of, HBM331N Services Marketing. Please follow the link for more information on unit content.
Students enrolled in a pre-2009 Bachelor of Business program must follow the pre-2009 structure. Although undertaking this unit under the new code and title the pre-2009 unit code and title will still appear on their academic transcript and they must fulfil the prerequisite and corequisite requirements outlined above.

Reading materials

Students are advised to check the unit outline in the relevant teaching period for appropriate textbooks and further reading.